Category: Marketing

Rise of the Twitter bots

I was working on a post tying together Twitter bots, Mitt Romney’s recent surge in Twitter followers and Isaac Asimov’s Three Laws of Robotics when I came across Hootsuite CEO Ryan Holmes’ smart article on the rise of “tweeting robots.”




Sears wants to eat your brain

When I think of Sears, I think of those Levi knockoffs my mom made me wear in middle school. I think of boring, not-so-flashy, moderately priced clothes and reliable tools and appliances. I don’t think zombie viral marketing. Surely, when one of America’s stodgiest brands rolls out an undead advertising campaign, it’s a sign that…