All posts tagged Twitter

  • Twitter and Instagram are no longer ‘friends’

    failwhale

    When it comes to the social media/tech world, there are super powers, established brands, up-and-comers and a whole bunch of wannabes. What we often forget is that the super powers — the Googles, Facebooks, Apples and Microsofts — were all, at one time, wannabes. Every one of them. Not a single one sprung full-grown from the head of Zeus.

    I wonder, however, how many years it will be before we see another social media start-up go from wannabe to super power? It seems that any established social media brand that shows beastly potential will eventually be bought and co-opted by one of the industry giants. Yahoo bought Flickr for $40 million in 2005 when the photo-sharing site was barely a year old. The next year, Google bought YouTube for an eye-popping $1.65 billion (which, after all is said and done, might be the steal of the century) before the video site turned two. And earlier this year, Facebook paid $1 billion for the one and a half year old Instagram.

    Read more

  • Rise of the Twitter bots

    3979466688_1d5882238b_b

    I was working on a post tying together Twitter bots, Mitt Romney’s recent surge in Twitter followers and Isaac Asimov’s Three Laws of Robotics when I came across Hootsuite CEO Ryan Holmes’ smart article on the rise of “tweeting robots.” I may, yet, go back and finish my post but because I need to head out the door for work, I think I’ll just excerpt Holmes instead:

    Then there’s the sci-fi stuff: the latest generation of social bots and virtual agents showing up on Twitter and Facebook.  These tools don’t just optimize content; they make it.   In their simplest incarnation, Twitter bots are computerized scripts that automatically follow users who use certain keywords.  The newest social bots, however, take this to another level —  participating in convincing conversations and often drawing legions of followers.  Google (GOOG) product manager Greg Marra earned notoriety building @trackgirl, who infiltrated the ranks of hardcore runners, even attracting sympathy messages when she “hurt her ankle.”

    But how far is too far?

    Read more

  • Digg’ing its own grave: Hard times for social media pioneer

    Digg HQ sign

    Remember Digg? Just a couple years ago, it was a major player in crowd-sourced news. Getting a link on the the site’s front page meant tons of traffic. Nowadays? Not so much.

    Digg is done. A New York tech firm called Betaworks bought Digg last week for a mere $500,000 — about what they find under the couch cushions over at Google. Just four years ago, Digg was valued at $160 million. To put that in perspective, that’s like spending $900 for a Ferrari that sold for $300,000 in 2008.

    Of course, a $900 Ferrari might still get you from point A to B, but I’m not sure you can say the same about Digg. Of Technorati’s top 15 ranked blogs, I found the Digg sharing icon visible on only one site’s individual posts. All of them had Facebook and Twitter icons; most had G+, several had LinkedIn and a few even had Pinterest share buttons.

    Read more